Download e-book for iPad: 99 Cows by Seth Godin

By Seth Godin

So this can be what I did: After examining pink COW, humans instructed me that they sought after extra examples. They desired to see how you can get to the sides, the best way to create whatever outstanding. good, i discovered ninety nine amazing humans, items, providers, organisations and initiatives and wrote approximately every one of them. that is it. approximately 15,000 phrases. learn it quickly.

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Operating online or via telephone, Black Circles works through a network of almost 300 independent garages across Britain. K. Compare this to Kwik-Fit (Europe’s largest tire and exhaust business, until recently owned by Ford), which has about 650 outlets in Britain. (30) TURNING DEER HUNTING INTO A SPECTATOR SPORT Extreme Shot of Atlanta, Missouri, manufactures camera-mount systems for outdoorsmen—specifically, for hunters. Now, in addition to bagging a deer, the hunter can take high-quality video of the hunt itself.

Mani Sivasubramanian doesn’t have that problem. He’s as busy as he wants to be. Dr. Sivasubramanian didn’t follow his remarkable path in order to find clients, of course. He did it because he’s always wanted to help sick kids have a chance at life. He saw a way to do it better when the Internet came to India, where he lives. Rapidly gaining expertise in e-zine publishing and marketing, he chose to target the folks who talk to other folks—many, many of them—to spread the message about heart birth defects to a far wider audience than he could reach on his own.

In the old days, once you were done with medical school, you were set. , there were too many patients and not enough good doctors. Today, of course, it’s a different story. Doctors are closing their practices or trying to figure out how to pay the malpractice insurance. Dr. Mani Sivasubramanian doesn’t have that problem. He’s as busy as he wants to be. Dr. Sivasubramanian didn’t follow his remarkable path in order to find clients, of course. He did it because he’s always wanted to help sick kids have a chance at life.

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99 Cows by Seth Godin


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